The Missing Piece in SoHo, New York’s High Fashion Market

The Luxury Shoe Shopping Experience the Trendsetters of New York Have Been Waiting For

Ruia Shoe Boutique, the brainchild and creation of Kajal Ruia’s passion and love for shoes, has just opened its doors to the trendy and fashion forward elite of New York City. Ruia Shoe Boutique, however, will not blend into the SoHo scenery quietly. Incorporating a welcoming, home-style décor with an exclusive collection of luxury shoes from the boldest European designers, most of which are not available anywhere else in New York, Ruia will be a stop on every high fashion shopper’s to-do list.

The Missing Piece in SoHo New York’s High Fashion Market

The Missing Piece in SoHo, New York’s High Fashion Market

Ruia Shoe Boutique has created the perfect equation to balance the ease of shopping from home and the dependability of trying on your favorite styles and fits. The décor of the boutique will make shoppers feel right at home as they browse Ruia’s individual stock of shoes, atop dining room tables and dresser chests, before trying them on comfortably on soft living room couches. While the ladies indulge in retail therapy, their male counterparts won’t be left waiting impatiently. Handy for male visitors, the store offers complimentary cocktails/champagne and a mezzanine with a television to enjoy a movie, a sports game, or anything else their heart desires to pass the time.

Ruia will carry designs from some of the top European shoe brands, this Fall/Winter 2010-11 season including Luis Onofre, Loriblu, Twice, and Cleo B, most of which are not available anywhere else in New York. The hand-picked, limited stock at Ruia will ensure that you’re not likely to spot someone else wearing the same shoes around the city, thus providing the perfect finish to a completely individual look. Furthermore, shoes carried at Ruia will retail in the $400-$1,000 price range, so when investing in a pair of luxury shoes, shoppers can rest easy knowing these shoe styles and designers are so rare, their knock-offs will not be found just a few blocks south on Canal Street.

Kajal Ruia, a Manchester native and University of Edinburgh graduate, began to develop her dream in June of 2009 when she realized that while New York is one of the fashion capitals of the world, it was still missing many European designers that were loved by trendsetters in London, Paris and Milan.  An avid traveler in search of the most unique looks, Kajal knew it was time to bring to New York what it had been missing from overseas. She followed her own fashion instincts to secure the hottest shoe styles for the store and thus the New York luxury shopper. She continues to scan the European market to find the most unique fashions at the highest quality each season.

For more information on Ruia Shoe Boutique, please visit: http://RuiaNYC.com