Victoria’s Secret Raises More Than $200,000 for Pelotonia at SoulCycle
Victoria’s Secret and Limited Brands Foundation Raises More Than $200,000 for Pelotonia at Supermodel Cycle
Victoria’s Secret and its Angels, Alessandra Ambrosio , Candice Swanepoel, Lily Aldridge , Lindsay Ellingson & Erin Heatherton cycled away at the first-ever Supermodel Cycle fundraiser held at SoulCycle in New York which brought in more than $100,000 for Pelotonia – a grassroots bike ride that raises money for cancer research at The Ohio State University Comprehensive Cancer Center – James Cancer Hospital and Solove Research Institute (The James).
Four levels of tickets to cycle alongside a supermodel were available for purchase. Participants also had the opportunity to bid on exclusive items as they cycled, including a pair of Angel wings and photo ops with their favorite Victoria’s Secret Angel.
Limited Brands, parent company of Victoria’s Secret, is a lead sponsor of Pelotonia. Every dollar raised at Supermodel Cycle will be matched by the Limited Brands Foundation which will bring the total donation to more than $200,000.
One hundred percent of the money raised for Pelotonia goes to The James, which is one of the nation’s leading cancer research facilities.