Diane Von Furstenberg‘s Spring 2012 was African inspired using shades of khaki, green and orange. The new collection titled Beginnings even started with something she’s never done before… white.
James Kaliardos for MAC Cosmetics was the key artist and he explains that his inspiration was an “African face,” because “African women have found this way to look absolutely stunning no matter what the situation is.” He really wanted to use a minimal makeup look to emphasize their natural beauty.
James used an earth toned palette of MAC’s Cream Colour with bases of tan, peach, army green, rust and cocoa. By using these earth tones he was able to highlight and sculpt the face pronouncing certain features and minimizing others. The lips, had nothing on them, the only process was exfoliation and the foundation was very sheer and minimal.
The main part of the makeup application was on the eyes. James sculpted the eyes using a “dark” tone (more khaki color) on the inner and outter corners and then a white or yellow color popped in the center. This, if done correctly and without a ton of product, can really help pop the eye. Lastly, James contoured the cheek bone very slightly by using a slightly darker color than the blush on the lower cheek bones.
DVF never ceases to amazing me with her collections and this minimalist and stunning approach to beauty just made the collection that much cleaner, classier and elegant.