Delightfully Provocative R18+ Short Film From REN
Very evocative and provocative, this delightful piece is destined to create quite a stir in the beauty industry. I love it! Depicting the kind of sex we all desire (well I sure do!) … to be comfortable and confident in your own skin and to want to touch and be touched… delightful. Perhaps the perfect manifesto for this modern and forward-thinking brand.
As a massive fan of REN I was delighted to be privy to the premier of this film today and to hear from founder Rob Calcraft as we were introduced to some new products and discovered the future vision of the brand as it reaches its 11th year.
Indeed REN has forged itself a unique place in the skincare market, providing high-tech active ingredients, derived naturally from plant and mineral extracts (minus those nasty sulphates). Bio extracts such as Retinoid Analogue (which promises the same results as Retinol without the irritating effects) in the Anti-Ageing Concentrate, and Glycolic Acid, encouraging cell renewal in the Radiance Renewal Mask, poise this brand as a contender with the heavyweights of the scientific skincare industry.
New to this already comprehensive range is the Clarifying Toning Lotion, containing Salicilin derived from Willow Bark. It unclogs pores, leaving skin feeling fresh and clear, perfect for congested and oily skin types. Just in time for the upcoming warmer months is the Photoactive Sun Veil SPF15. This micro-mineral sunscreen delivers broad spectrum UVA and UVB protection while harnessing beneficial light energy to give the skin a radiant appearance. Both launch in stores April 2012 but I’ve managed to get my hands on some already! Follow me as I keep you posted on my results.
Find REN at Sephora and Barneys.