Jessica Alba at her most Sexiest.

by Daniel Haim

GQ November 2010 Issue

There was only one man GQ could trust not to be bewitched by Jessica Alba, this month’s cover star and the leading lady in Robert Rodriguez’ Machete, alongside the indestructible Danny Trejo and indefatigable Robert De Niro. True to form, Piers Morgan asks the questions we would never dare, including why Alba isn’t impressed by British men, why she doesn’t like “whiny dudes” and why “every actress out there is more beautiful than me”.

To more serious matters and the centerpiece of the issue: a remarkable photographic portfolio by David Bailey who traveled with GQ Editor Dylan Jones to document soldiers fighting on the front line. A cause close to Bailey’s heart, all the profits from the accompanying book British Heroes In Afghanistan (Thames & Hudson/Steidl, $39.95) will be donated to Help For Heroes. Elsewhere, Johnny Davis charts the rise and fall of iconic British record label EMI, Michael Wolf explores why porn has been brought to its knees in the digital age and Mary McCartney captures unguarded moments with everyone from Madonna to Kate Moss.

Tom Parker Bowles reveals all on the new London hotel from carnivore extraordinaire Fergus Henderson, we get fitness tips from the most powerful American footballer on the gridiron and in our exclusive BAFTA portfolio, we celebrate the best of British wool and the brightest homegrown acting talent. Plus see all our coverage of the GQ Men Of The Year awards, the most revealing Rosie Huntington-Whiteley shoot yet and the stars of David Fincher’s The Social Network give a status update on the most talked-about film of the year.

Read Mark Russell’s political dictionary, Simon Pegg’s thoughts on his new film Paul and what Alexis Petridis makes of the reunited Take That. Still not convinced? Jonathan Heaf teaches us how to seduce hipster girls, Paul Henderson drives the quickest Bentley ever built and, to the surprise of absolutely everyone, Egg from This Life stars in a big-budget new TV series about zombies..