Coco Rocha and Karolina Kurková join The Face

Photo by Ben Hassett

Coco Rocha and Karolina Kurková will join Naomi Campbell on her new TV show.

The British supermodel is looking for a new fashion star on upcoming program The Face and more details about the show have been announced.

Coca, Karolina and Naomi will each head up a team of models and help them through a series of challenges.

“The coaches will scout and choose their teams from aspiring young models nationwide before guiding them through assignments, which include photo shoots, runway shows and commercials for some of America’s best known brands,” channel Oxygen said in a statement.

At the end of the series, one hopeful will become a spokesperson for a famous brand.

It’s also been confirmed that photographer Nigel Barker will host the show. He is known for his mentoring stint on America’s Next Top Model – hosted by Tyra Banks – which recently ended.

Coco is thrilled to be involved with the show and blogged about her excitement yesterday.

“As the youngest mentor of the three, I have looked up to Naomi and Karolina my entire career and am ecstatic to be able to work side by side with them on this amazing new project,” she wrote.